The Business of Tourism
Eleventh Edition
Chapter 4: The Economic Impacts of Tourism
Tourism and the Visitor Economy (03:00)
South Australian Tourism Commission discusses the value of the visitor economy.
- Why would a tourist board want to increase awareness of the value of tourism?
Tourism Benefits Everyone, Everywhere, Everyday (02:53)
Tourism alliance explains the scale and value of the tourism industry
- Why is the Chinese tourism market so important when considering the economic importance of tourism?
Mark Murphy Talks About the Market of Cultural Tourism (05:25)
This video discusses the economic benefits of hosting cultural events
- How can the development cultural events be used to address seasonality issues related to tourism?