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Zenith Media 

AB Brands  

Digital Media Pack

Content Marketing Institute 

Coca Cola's 'America the Beautiful' Super Bowl commercial angers conservative pundits    

MONDELEZ PLANS BIG DIGITAL AD SPENDING JUMP 

http://zenithoptimedia.co.uk/About.aspx  

Global ad spend: Trends for 2016 and 2017 

2014 Forecasts: Global Ad Dollars Surge, Driven By Mobile, Social   

http://globaltgi.kantarmedia.com/   

WHAT’S EMPOWERING THE NEW DIGITAL CONSUMER? 

DISCOVER WHAT AMERICANS ARE WATCHING, READING, PLAYING, BROWSING, BUYING AND MORE.

July ABCs: Most national newspapers see circulation boost compared with June in royal baby month 

Ad Spending Expected to Pick Up Pace 

RAB 

Brand: Capital One  

www.citizenarcane.com/index.php/archives/2005/04/18/labour-isnt-working/   

BBC News: 'Epoch-making' poster was clever fake 

Digital advertising on the street: Why posters are no longer static  

Inside The Orwellian World Of Ad-Funded Face-Recognition Technology      

Mobile World Congress 2014: Samsung launch Galaxy S5 and Gear Fit smart band 

Online video advertising has become 'a tale of two markets' 

TV viewership of the Super Bowl in the United States from 1990 to 2017 (in millions) 

I discuss this case in detail in Hackley, C. (2013) Marketing in Context, London, Sage.

NFL Ratings Just Fell Off a Cliff: Why?