Select SAGE journal articles are available to give you more insight into chapter topics. These are also an ideal resource to help support your literature reviews, dissertations and assignments.
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Chapter 1: Understanding International Events
Harris, J. (2015). Keeping up with the Joneses: Hosting mega-events as a regenerative strategy in nation imaging, imagining and branding. Local Economy, 30(8), 961–974.
Chapter 2: The International Events Environment
Jennings, W. (2013). Governing the Games: High politics, risk and mega-events. Political Studies Review, 11(1), 2–14.
Chapter 3: Event Design
Ballantyne, J., Ballantyne, R. & Packer, J. (2014). Designing and managing music festival experiences to enhance attendees’ psychological and social benefits. Musicae Scientiae, 18(1), 65–83.
Chapter 4: Managing Event Projects
Getz, D. & Andersson, T. (2010). Festival stakeholders: Exploring relationships and dependency through a four-country comparison. Journal of Hospitality & Tourism Research, 40: 476–496.
Chapter 5: Building an Events Team
Wollebæk, D., Skirstad, B. & Hanstad, D. V. (2014). Between two volunteer cultures: Social composition and motivation among volunteers at the 2010 test event for the FIS Nordic World Ski Championships. International review for the sociology of sport, 49(1), 22–41.
Chapter 6: Event Marketing
Standeven, J. (1998). Sport tourism: Joint marketing – A starting point for beneficial synergies. Journal of Vacation Marketing, 4(1), 39–51.
Chapter 7: Event Sponsorship
Joo, H. I., Chong, K. L. & Yin, X. L. (2009). Assessing the effectiveness of brand recall, recognition, and image of sponsor and non-sponsor in 2008 Beijing Olympic Games: Comparisons of pre-and post-Games. International Area Studies Review, 12(3), 3–26.
Chapter 8: Financing Events
Moe, W. W., & Fader, P. S. (2009). The role of price tiers in advance purchasing of event tickets. Journal of Service Research. 12 (1), 73–86
Chapter 9: Risk Management
Jennings, W. (2013). Governing the Games: High politics, risk and mega-events. Political Studies Review, 11(1), 2–14.
Chapter 10: Event Evaluation
Kaplanidou, K. K., Karadakis, K., Gibson, H., Thapa, B., Walker, M., Geldenhuys, S. & Coetzee, W. (2013). Quality of life, event impacts, and mega-event support among South African residents before and after the 2010 FIFA world cup. Journal of Travel Research, 52(5), 631–645.
Chapter 11: International Events and Social Media
Vann, P., Woodford, D. & Bruns, A. (2015). Social media and niche sports: The Netball Anz Championship and Commonwealth Games on Twitter. Media International Australia, 155(1), 108–119.
Chapter 12: The Sustainability Agenda and Events
Lawton, L. J. (2009). Birding festivals, sustainability, and ecotourism: an ambiguous relationship. Journal of Travel Research, 48(2), 259–267.
Chapter 13: A Strategic Approach to International Events Tourism
Li, X. R. & Kaplanidou, K. K. (2013). The impact of the 2008 Beijing Olympic Games on China’s destination brand: A US-based examination. Journal of Hospitality & Tourism Research, 37(2), 237–261.
Chapter 14: The Future of International Events
Benckendorff, P. (2008). Envisioning sustainable tourism futures: An evaluation of the futures wheel method. Tourism and Hospitality Research, 8(1), 25–36.
