Checklist: Doing Focus Groups

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What are your expectations for doing focus groups in your research?

Is your topic an issue that can be better addressed in a group than in an individual interview, for example?

Is it an issue that can be best addressed in a discussion (and not in a personal narrative, for example)?

What is the best form of group composition for your issue?

Which one will fit your research participants?

How can you take into account that events and experiences will become topical in groups only in the context of the group dynamics?

How can you take the interaction in the group into account in your analysis of the data?

What level of comparison will you aim for in your data analysis (within or between groups)?

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An Introduction to Qualitative Research