This site is intended to enhance your use of Designing and Managing a Research Project Third Edition by Michael Jay Polonsky & David S. Waller. Please note that all the materials on this site are especially geared toward maximizing your understanding of the material.

General Resources

Student Research Projects: Student Research Projects noted in the chapters of the book are located here in PDF format for easy access and review.

Chapter Resources

Student Video Examples: Student video examples referenced throughout the book include further insight and understanding of key chapter topics.

Additional Video and Web Links: Carefully selected, web-based video & internet resources feature relevant interviews, lectures, personal stories, inquiries, and other content for use in independent or classroom-based explorations of key topics.