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Greenlaw, C., and Brown-Welty, S. (2009). A comparison of web-based and paper-based survey methods: testing assumptions of survey mode and response cost. Evaluation Review, 33(5), 464–480.

Web-based surveys have become more prevalent in areas such as evaluation, research, and marketing research to name a few. The proliferation of these online surveys raises the question, how do response rates compare with traditional surveys and at what cost? This research explored response rates and costs for Web-based surveys, paper surveys, and mixed-mode surveys. The participants included evaluators from the American Evaluation Association (AEA). Results included that mixed-mode, while more expensive, had higher response rates.

Hesse-Biber, S., & Griffin, A. (2013). Internet-mediated technologies and mixed methods research: Problems and prospects. Journal of Mixed Methods Research, 7(1), 43–61.

This article provides an examination of a range of mixed methods research projects that employ Internet-mediated technologies (IMT) for data collection. Using a case study approach, this article allows for the uncovering of a process by which IMT are used as a data collection medium in mixed methods praxis. Under the theoretical position of medium theory, the impact of how going online and changing the “mode” of traditional research will be explored. Advantages, drawbacks, as well as ethical issues that emerge for mixed methods using the online medium are highlighted throughout the article. Finally, implications and directions for future research using IMT are discussed.