Click on the following links. Please note these will open in a new window.

“What Is Stakeholder Theory?” by R. Edward Freeman, Business Roundtable Institute for Corporate Ethics, University of Virginia Darden School of Business, October 1, 2009:

• Definition of stakeholder theory (3 min)
• Longer discussion of stakeholder theory (49 min)
• Discussion with John Mackey, CEO of Whole Foods (41 min) 

“The Business of Business Is People” by Herb Kelleher (cofounder of Southwest Airlines), presentation at HSM’s World of Business Ideas, October 14, 2008 (5 min).

Description: This video explains Herb Kelleher’s approach to business at Southwest Airlines, highlighting the firm’s employees as Southwest’s most important stakeholder.

“CEO Uses Company’s Clout to Get Involved in Controversial State Measures,” NPR, May 23, 2016 (4 min).

Description: This link is to a radio interview with Marc Benioff, CEO of Salesforce, discussing the importance of operating his firm in the interests of its employees.