Further Readings
Research methodology
Bell. J. (2010) Doing Your Research Project (5th edn). Maidenhead: Open University Press.
Bryman, A. and Bell, E. (2011) Business Research Methods (3rd edn). Oxford: Oxford University Press.
Cochran, W.G. (1977) Sampling Techniques (3rd edn). New York: Wiley.
Field, A. (2008) Discovering Statistics using SPSS (4th edn). London: SAGE.
O’Leary, Z (2010) The Essential Guide to Doing your Research Project (2nd edn). London: SAGE.
Oliver, P. (2010) The Students’ Guide to Research Ethics, (2nd edn). Maidenhead: Open University
Saunders, Mark N.K. and Lewis, P. (2011) Doing Research in Business and Management: An Essential Guide to Planning Your Project. London: Prentice Hall.
Thomas, G. (2011) How to do your Case Study: A Guide for Students and Researchers. London: SAGE.
Primary data collection - interviews
Mikecz, R. (2012) ‘Interviewing elites: Addressing Methodological issues’, Qualitative Inquiry, 18(6), 482-493
Literature Review
Research questions / mixed methods
White, P. (2008) Developing Research Questions: A Guide for Social Scientists. Basingstoke: Palgrave Macmillan.
Mixed methods
Molina-Azorin, J.F. (2011) The use and added value of mixed methods in management research, Journal of Mixed Methods Research, 5(1), 7-24.