After reading this chapter, you should be able to
10.1 Define the key terms used in sampling (representative sample, generalize, element,
statistic, parameter, and so forth).
10.2 Discuss how to use random sampling techniques including simple random
sampling, systematic sampling, stratified random sampling, and cluster random
sampling.
10.3 Discuss how to use convenience sampling, quota sampling, purposive sampling,
and snowball sampling.
10.4 Compare random selection and random assignment, including their purposes and
when each is appropriate.
10.5 List the factors that you should consider when determining the appropriate
sample size when using random sampling.
10.6 Explain sampling in qualitative research and compare the qualitative research
sampling methods.
10.7 Explain sampling in mixed methods research, including the importance of “time
orientation” and the “sample relationship.”