Managing Change, Creativity and Innovation
Third Edition
Videos
Click on the following links. Please note these will open in a new window.
- The Asch Experiment. During the 1950s Solomon Asch conducted and published a series of experiments that demonstrated the degree to which an individual's own opinions are influenced by those of a majority group
- Team Working – IDEO Shopping Cart Project. To demonstrate its process for innovation for an episode of ABC’s late-night news show Nightline, IDEO created a new shopping cart concept. The show concentrated on IDEO’s design process.
- The 3 habits of great creative teams – Keith Yamasita. Keith Yamashita shares his insights about great collaborative environments
- Does brainstorming work?