Chapter 15

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Fisher, T. (1993). The View from the Top: Chief Executives’ Perceptions of Total Quality Management. Australian Journal of Management December, 18 ( 2): 181-195

1. Does top-management need to drive the TQM process?
2. What does it mean when CEOs believe that TQM is a central philosophy which is basic to all aspects of company operations?
3. What does it mean to “pick low hanging fruit?”

Robinson, G. (1991). “The Goal” Book Review, Management Learning, April, 22 (1): 77-80

1. What does it mean to look logically and think precisely about operations management?
2. What is Just-In-Time approach to production?
3. What is a learning organization?