Click on the following links. Please note these will open in a new window.
Philip Kotler Presentation in 2012 to London Business Forum – explaining the key points about marketing
PATA TV: Interview with Nikki Scott, Director of Backpacker Magazine, on how the backpacking segment has evolved over the last five years
Adforum: A sample of broadcast commercials ‘Best Travel and Tourism Ads of the Month: May 19, 2017’
Visit Britain: Inspired by commercial film campaign: A Visit Britain and BBC collaboration to promote UK destinations to the US market – 4 short video films showcasing London, Manchester, Scotland and Wales
Tourism Business Portal: How to choose the right employee in the tourism industry – a short presentation about the stages of recruitment to select the best candidates