Social Media Marketing
Social Community
1. Seth Godin: The Tribes We Lead Ted Talk [Length 17:23]
Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do so.
3. O’Rilley Webcast: Twitter for Business
4. O’Rilley Webcast: Creating Facebook App’s: A Beginner’s Guide
5. Web 2.0 Summit 08: Tony Hseih (Zappos.com)
6. Social Networking in Plain English
7. Danone Activia Social Media Case Study
8. Social Media Marketing Case Study: Heineken International, Know the Signs
9. Social Media Case Study: KLM Surprise
11. Rick Astley at the Macy’s Thanksgiving Day Parade (Full Version)
12. Nicholas Christakis: The Hidden Influence of Social Media
14. Luis von Ahn: Massive-Scale Online Collaboration
15. Facebook Ad Campaign for BVCC Expo – Case Study
16. M/C/C Case Study – Chuck E. Cheese’s Becomes Top 50 Social Media Restaurant in Two Years