Social Media Marketing
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Author Videos where Dr. Tracy Tuten discusses social media marketing and the best ways to use social media for business. YouTube Playlist helps you visualise concepts, theory and practice. Additional Case Studies to further illustrate the key topics and concepts of the book. Weblinks to explore the websites provided in support of each chapter. Just click on the links to the left. |
PowerPoint Slides, created by the author, to integrate the chapters into your weekly lectures. Testbank to help instructors assess students' progress and understanding. Instructor’s Manual providing a useful referencing tool to help you navigate the textbook. Additional Case Studies to further illustrate the key topics and concepts of the book. Author Approved Youtube Links for use in class to help students visualise concepts, theory and practice. Downloadable Figures and Tables which can be adapted to suit your own teaching needs. Resource Pack to easily upload all the instructor and student resources into your university’s online learning platform (i.e. Blackboard or Moodle), and customise the content to suit your teaching needs. Log in or create an instructor account by clicking on the tab at the top. |
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