Video and Multimedia

Click on the following links. Please note these will open in a new window.

Pepsi-Cola Hits the Spot
http://www.youtube.com/watch?v=ym4Ue2xE-Hg

Once you’ve heard it, this Pepsi jingle still sticks in your memory. From the 1930s through the late 1950s, “Pepsi-Cola Hits the Spot” was the most commonly used slogan in the days of old radio, classic motion pictures, and later television. Its jingle (conceived in the days when Pepsi cost only 5 cents) was used in many different forms with different lyrics.

Classic Commercial Jingles of the 1950s and 1960s
http://www.youtube.com/watch?v=mLRhsxJ8_GE

Some highlights include the following:
0:08 See the USA in Your Chevrolet
0:50 Halo Everybody Halo
1:12 Oscar Mayer
2:45 Rice Krispies
4:16 Everyone Knows It’s Slinky
7:38 Pepsi Generation

Duke University AdViews Archive
http://library.duke.edu/digitalcollections/adviews/

The AdViews digital collection provides access to thousands of historic commercials created for clients or acquired by the D’Arcy Masius Benton & Bowles advertising agency during the 1950s to 1980s.

Green Eyed World
https://www.youtube.com/watch?v=m6xROceeXac

This is Katie Vogel’s first video for the online ad series. Her boyfriend even breaks up with her on camera. Sing a song, have a Sprite.