Web Exercises

Click on the following links. Please note these will open in a new window.

Production Music
http://www.productiongarden.com/musiclibraries.html

Select a collection from this site. How much is a license? Is it a royalty-free (buyout) license, or an annual blanket? What’s the difference?
Does it include performance? Synchronization?

TV Jingles Quiz
http://www.theloop.ca/quiz-how-well-do-you-know-your-classic-commercial-jingles/

If you do not think advertising jingles are memorable, try this quiz and see how many you know.

2015 National ADDY® Award Winners
http://winners.americanadvertisingawards.com/awards2015/page13/

The American Advertising Federation sponsors the largest and most representative competition of commercials. It attracts more than 50,000 entries each year.

Look at the spots from the winners. What made those ads successful? How did they incorporate music? How many people are involved in creating the winning commercials?