Narayana Health Group’s (NH) flagship centre with 300 beds was founded in 2001 and situated in the outskirts of the south Indian city of Bangalore. It aimed to make a positive contribution to Indian healthcare by serving everyone including the poor and underprivileged. NH founder, chairman, and cardiac surgeon, Dr. Devi Shetty, is the heart of NH’s success. This case presents the key events in Narayana’s Health history and the way it developed its strategy.
Keywords: Devi Shetty; healthcare industry; Narayana Health