SAGE Journal Articles

Fuentes-Blasco, M., Moliner-Velázquez, B. and Gil-Saura, I. (2016), ‘Latent segmentation in business-to-business based on information and communication technology and relationship variables”, Tourism Economics, 23 (2): 460-468.

In this article, the authors use a collection of relationship dimensions and ICT use to derive 6 identifiably different segments for travel agents with business customers.