Advertising Agencies – Organising Creative Work

Please note the first three articles per chapter have been provided open access, all other links require journal subscription access which may be available through your university.

Brian Moeran The organization of creativity in Japanese advertising production Human Relations, July 2009; vol. 62, 7: pp. 963-985.

Mats Alvesson Gender Relations and Identity at Work: A Case Study of Masculinities and Femininities in an Advertising Agency Human Relations, Aug 1998; vol. 51: pp. 969–1005.

Manto Gotsi, Constantine Andriopoulos, Marianne W Lewis, and Amy E Ingram Managing creatives: Paradoxical approaches to identity regulation Human Relations, June 2010; vol. 63, 6: pp. 781-805., first published on February 10, 2010

Peter Svensson Producing marketing: towards a social-phenomenology of marketing work  Marketing Theory, September 2007; vol. 7, 3: pp. 271-290. http://www.uk.sagepub.com/ellis/SJO%20Readings/Chapter%205%20-%20Svensson.pdf

Charlotte McLeod, Stephanie O'Donohoe, and Barbara Townley The elephant in the room? Class and creative careers in British advertising agencies Human Relations, July 2009; vol. 62, 7: pp. 1011-1039. http://www.uk.sagepub.com/hackley/SJO%20Articles%20for%20Website/Chapter%204%20-%20McLeod%20et%20al.pdf

John Sinclair (2009) The Advertising Industry in Latin America: A Comparative Study International Communication Gazette, December; vol. 71, 8: pp. 713-733. http://gaz.sagepub.com/content/71/8/713.short

• http://www.wcrs.com/us/ accessed 12.2.2014

• http://www.forbes.com/sites/jenniferrooney/2013/08/14/mad-men-of-la-heres-whats-different-about-the-socal-advertising-world/ accessed 15.2.2014

• http://www.forbes.com/sites/jenniferrooney/2013/08/14/mad-men-of-la-heres-whats-different-about-the-socal-advertising-world/2/ accessed 15.2.2014

• http://www.imdb.com/title/tt0804503/ accessed 15.2.2014

• http://www.adbrands.net/top_advertising_agencies_index.htm accessed 15.2.2014

• www.adbrands.net accessed 15.2.2014

• http://www.adweek.com/news/advertising-branding/wpp-revenue-grew-nearly-4-percent-last-year-147627 accessed 15.2.2014

• http://www.adweek.com/news/advertising-branding/bbdo-again-tops-big-won-awards-tally-146645 accessed 15.2.2014

• http://www.ogilvy.co.uk/who-we-are/ accessed 15.2.2014

• http://www.kaper.uk.com/our-work/ accessed 15.2.2014

• http://www.aaaa.org/Pages/default.aspx accessed 16.2.2014

• http://www.credos.org.uk/write/Images/The%20contribution%20of%20advertising%20to%20the%20UK%20economy%20311011.pdf accessed 16.2.2014

• http://www.adassoc.org.uk/write/Documents/AAWarcH12013.pdf accessed 16.2.204

• http://www.thegoodpitch.com/alternatives accessed 17.2.2014

• http://www.theguardian.com/media-network/2013/apr/05/four-tips-pitching-client-advertising accessed 16.2.2014

• http://www.apg.org.uk/?page_id=269 accessed 17.3.2014

• https://www.imediaconnection.com/content/25322.imc accessed 16.2.2014

• http://www.leoburnett.com/ accessed 17.2.2014

• http://holler.co.uk/ accessed 17.2.2014

• http://www.atelier-lb.com/ accessed 17.2.2014

There are no video links in this chapter.