Chapter 16: Reflections: Entrepreneurial learning

  • Understand the concept of entrepreneurial learning.
  • Recognise the different approaches to learning in the entrepreneurial process.
  • Appreciate the role of entrepreneurial learning in discovering and pursuing an entrepreneurial opportunity.
  • Understand the concepts of entrepreneurial alertness and preparedness.
  • Critically evaluate the importance of entrepreneurial learning from success and failure.
  • Apply these insights to your own entrepreneurial experience and reflect on your own learning styles.