Video

Even though, thanks to search engine marketing, marketing automation and chatbots, we might expect informed buyers and initial connections with potential customers to have been made, there is nevertheless still a role for cold-calling and telesales. This video gives a good illustration of how to engage with a manager - techniques which are valid for situations other than cold calling

‘Actual live phone sales call – replay’ (5:09)

 

Well intentioned but cringe-inducing sales rep tactics. This video contrasts quite nicely with cold-calling video.

‘Sales in real life (1:50)

 

Acts as supplement to article by Meyer 2015 (Getting to yes across cultures) explaining broad differences in behavioural patterns across cultures

‘Getting to yes across cultures’ (2:17)