Marketing a Product Globally: Being an Account Manager for Volkswagen

The following questions are answered in this podcast

00:30 – 02:01 “Could you tell us a little about yourself?”

02:05 – 03:24 “Working on such an international account, what kind of things do you have to think about?”

03:24 – 05:35 “What’s the most enjoyable campaign you’ve worked on?”

05:49 – 08:24 “Within your job, do you draw on many of the things you learnt during your marketing studies? Any specific theories, or things that you use on a regular basis?”

08:24 – 12:47 “In regards to agencies, how did you ensure that they were the right fit for you? Could you tell us a little bit about your job hunt?”

12:50 – 14:35 “What are your plans for the next steps in your career?”

14:35 – 15:54 “Is there any other advice you would like to give a recent graduate?”