Advertising Creative: Strategy, Copy, and Design
Video and Multimedia
Click on the following links. Please note these will open in a new window.
Video Clips
LivingRoomCandidate
Compendium of presidential election campaign ads – contrast the older ads with the newer ones
Keep America Beautiful
Original anti-littering ad
70’s Dodge Charger TV Spot
Questionable tv spot for Dodge Charger in the 70’s
Flintstones Smoking Ad
Fred Flintstone and Barney Rubble smoking and advertising Winston.
Offensive Ad Material?
Borderline ad for beer – would this ad be considered offensive on network television?
Doctors Smoke Camel
Who knew? More doctors smoke Camel cigarettes than any other brand!
Evolution of Beauty
Dove’s award winning video about the beauty/cosmetic industry.
BeautyPressure
Dove’s second film about the effect the beauty/cosmetic industry has on young women.
“Real” Toy Guns
Would this ad work in today’s market? Selling toy guns that look real to kids.
Web Resources
Ad Council – Wildfire Prevention
Site of the longest running PSA campaign in history. The story of wildfire prevention brought to us by the Ad Council
AAAA
American Association of Advertising Agencies
MarketingPower
American Marketing Association
Wall Street Journal Article
Wall Street Journal perspective on corporate social responsibility
14 False Advertising Scandals
The dangers of false advertising.
Unicef Tap Project
Giorgio Armani Fragrances is a national partner of the UNICEF Tap Project, raising funds through its “Acqua for Life” campaign
DoveCampaignforRealBeauty
Dove ad campaign featuring real women as models to create a wider definition of beauty.