Business-to-Business Marketing
Fourth Edition
Weblinks
Click on the following links. Please note these will open in a new window.
All Business
Industrial classifications can be particularly useful for the purposes of segmentation. The following are links to relevant agencies and information about their classification systems.
United Nations Statistics Division
Office for National Statistics
Here is an example of how online resources can allow searching for potential clients lists on the basis of industrial classification information (both SIC and NAICS in this case):
Websters Online