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Corporate Communication: A Guide to Theory and Practice

Sixth Edition
by Joep Cornelissen

Student Resources

  • Flashcards
  • Chapter One: Defining Corporate Communication
    • Weblinks
    • Journal Articles
  • Chapter Two: Corporate Communication in Contemporary Organizations
    • Weblinks
    • Journal Articles
  • Chapter Three: Corporate Communication in a Changing Media Environment
    • Weblinks
    • Journal Articles
  • Chapter Four: Stakeholder Management and Communication
    • Weblinks
    • Journal Articles
  • Chapter Five: Corporate Identity, Branding and Corporate Reputation
    • Weblinks
    • Journal Articles
  • Chapter Six: Communication Strategy and Strategic Planning
    • Weblinks
    • Journal Articles
  • Chapter Seven: Research and Measurement
    • Weblinks
    • Journal Articles
  • Chapter Eight: Media Relations
    • Weblinks
    • Journal Articles
  • Chapter Nine: Employee Communication
    • Weblinks
    • Journal Articles
  • Chapter Ten: Issues Management
    • Weblinks
    • Journal Articles
  • Chapter Eleven: Crisis Communication
    • Weblinks
    • Journal Articles
  • Chapter Twelve: Leadership and Change Communication
    • Weblinks
    • Journal Articles
  • Chapter Thirteen: Corporate Social Responsibility (CSR) and Community Relations
    • Weblinks
    • Journal Articles

Journal Articles

Walker, E. T. (2012). Putting a Face on the Issue Corporate Stakeholder Mobilization in Professional Grassroots Lobbying Campaigns. Business & Society, 51(4), 561−601.

Griffin, J. J., & Dunn, P. (2004). Corporate public affairs: Commitment, resources, and structure. Business & Society, 43(2), 196−220.

Pfau, M., Haigh, M. M., Sims, J., & Wigley, S. (2007). The influence of corporate front-group stealth campaigns. Communication Research, 34(1), 73−99.

Knight, G. & Greenberg, J. (2002). Promotionalism and Subpolitics. Management Communication Quarterly, 15, 541−70.

Cowden, K. & Sellnow, T. L. (2002). Issues Advertising as Crisis Communication: Northwest Airlines' Use of Image Restoration Strategies During the 1998 Pilot's Strike. Journal of Business Communication, 39,193−219.

Henderson, A., Cheney, G., & Weaver, C. K. (2015). The Role of Employee Identification and Organizational Identity in Strategic Communication and Organizational Issues Management about Genetic Modification. International Journal of Business Communication, 52(1), 12–41.

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