Digital Marketing: Strategic Planning & Integration
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Further Reading carefully selected resources to deepen your understanding of key topics outlined in each chapter.
Weblinks help you strengthen your understanding of key terms and concepts.
Just click on the links to the left.
PowerPoints slides featuring figures, tables and key topics from the book can be downloaded and customized for use in your own presentations.
Kahoot! quizzes will help you test students’ knowledge and understanding of the materials… coming soon!
Instructor Manual helps you navigate the textbook and provide greater context on key topics.
Templates that can be downloaded and added to course resources or printed out for use in class.
Digital Marketing Plan can be used alongside other templates to help students get their project off the ground.
Multiple Choice Questions allow you to check your students’ understanding and add greater ineractivity.
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