Video and Multimedia Links

Watch and learn! Carefully selected videos will help bring key concepts and theories to life, preparing you for your studies and exams.

Click on the following links which will open in a new window.

The human realities of corporate downsizing

Description: Wayne Strom provides a detailed look at the challenges and opportunities associated with corporate downsizing.

Making matrix management work

Description: The Center for Organizational Design offers practical advice for implementing a matrix structure.

Brand management at P&G

Description: This site provides examines P&G’s brand management philosophy in detail.