SAGE Journal Articles

Access to full-text SAGE journal articles that have been carefully selected to support and expand on the concepts presented in each chapter. Journal articles can act as an ideal resource to help support your assignments and studies.

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Journal Article 1: Factors Affecting Franchise Decisions in the Restaurant Industry
Li-Tzang Hsu, SooCheong Jang, and Deborah D. Canter
Journal of Hospitality & Tourism Research, November 2010; vol. 34, 4: pp. 440-454., first published on January 20, 2010 

Questions that apply to article:

  1. What are the advantages and disadvantages of franchising as a growth strategy?
  2. What are the key factors that affect franchise decisions in the restaurant industry?
  3. Can the findings in this article be applied to other industries? Explain.

 

Journal Article 2: HR Strategies for Sustainability of Turnaround - a Case Study of Rourkela Steel Plant
Archana Choudhary and Asmita Jha
Management and Labour Studies, August 2010; vol. 35, 3: pp. 385-398. 

Questions that apply to article:

  1. What is the role of human resources in a corporate turnaround strategy?
  2. How did the Rourkela Steel Plant leverage its human resources to turnaround the company?
  3. What lessons can other firms learn from Rourkela’s experience? Explain.