Click on the following links. Please note these will open in a new window.

Beji-Becheur, A., Pedregal, V.D. and Ozcaglar-Toulouse, N. (2008) ‘Fair Trade: Just how “fair” are the exchanges?’, Journal of Macromarketing, 28(1): 44–52.

Brennan R., Eagle, L. and Rice, D. (2010) ‘Medicalization and marketing’, Journal of Macromarketing, 30(1): 8–22.

Bush, V.D., Smith, R.K. and Bush, A.J. (2013) ‘Ethical dilemmas and emergent values encountered by working college students: Implications for marketing educators’, Journal of Marketing Education, 35(2): 107–18.

Elder, S.D., Lister, J. and Dauvergne, P. (2014) ‘Big retail and sustainable coffee: A new development studies research agenda’, Progress in Development Studies, 14(1): 77–90.

Golding, K.M. (2009) ‘Fair Trade’s dual aspect: The communications challenge of Fair Trade marketing’, Journal of Macromarketing, 29(2): 160–71.