Click on the following links. Please note these will open in a new window.

• Survey Research Methods
  • A video that briefly explains the main features of questionnaires and interviews, and the issues to take into account when designing and implementing them.
• Telephone Surveys
  • This is a short clip of a presentation made at a local business expo. The topic was Trends in Marketing Research. This short clip discusses the evolution of telephone surveys and the modern day challenges associated with them.
• In-Person Interviews
  • This video explores individuals’ research questions and why these topics caught their interest.