Click on the following links. Please note these will open in a new window.
- Survey Research Methods
- A video that briefly explains the main features of questionnaires and interviews, and the issues to take into account when designing and implementing them.
- Telephone Surveys
- This is a short clip of a presentation made at a local business expo. The topic was Trends in Marketing Research. This short clip discusses the evolution of telephone surveys and the modern day challenges associated with them.
- In-Person Interviews
- This video explores individuals’ research questions and why these topics caught their interest.