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Researching Hospitality and Tourism

Second Edition
by Bob Brotherton

Student Resources

  1. The Nature and Relevance of Research
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  2. Research Philosophies and Schools of Thought
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  3. Developing the Research Proposal and Plan
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  4. Sourcing and Reviewing the Literature
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  5. Developing the Conceptual Framework
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  6. Choosing the Empirical Research Design
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  7. Collecting the Empirical Data
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  8. Sampling
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  9. Analysing Quantitative Data
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  10. Analysing Qualitative Data
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  11. Writing Up the Research Project
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers

Videos

Click on the following links. Please note these will open in a new window.

  • This ‘Analysing Your Interviews’ video provides a good overview of the process and stages involved in analysing qualitative interview data.
     
  • This video explains clearly what content analysis is and how it works, and deals with the issues of inter-coder reliability.
     
  • This video – ‘Qualitative Analysis of Interview Data: A Step-by-Step Guide’ – takes you through the process from labelling data through coding to establishing categories.
     
  • Determining meaning – semantics, semiotics, logic and the meaning of words.
     

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