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Researching Hospitality and Tourism

Second Edition
by Bob Brotherton

Student Resources

  1. The Nature and Relevance of Research
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  2. Research Philosophies and Schools of Thought
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  3. Developing the Research Proposal and Plan
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  4. Sourcing and Reviewing the Literature
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  5. Developing the Conceptual Framework
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  6. Choosing the Empirical Research Design
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  7. Collecting the Empirical Data
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  8. Sampling
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  9. Analysing Quantitative Data
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  10. Analysing Qualitative Data
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers
  11. Writing Up the Research Project
    • Chapter Features
    • Videos
    • Web Links
    • Quiz
    • Further Reading References
    • Sage Journal Papers

Videos

Click on the following links. Please note these will open in a new window.

  • ‘Selecting Your Participants’ provides an overview of key quantitative and qualitative sampling strategies and explores a number of sampling issues and problems.
     
  • This is a good general overview of sampling and sampling strategies for both quantitative and qualitative studies.
     
  • This deals with the types of sampling bias that can arise in designing and conducting survey research.
     
  • This covers five commonly used sampling methods and their advantages/disadvantages.

 

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