We have specially curated a list of relevant websites for each chapter that helps explain the themes in more detail.

Web Link 9.1: Digital Tool Extracting competitor customer comments 1

Description: These tools allow you to visit a web page and download content from a website to an excel type file for further analysis

octoparse.com

parsehub.com

data-miner.io

Web Link 9.2: Digital Tool Extracting competitor customer comments 2

Description: These tools allow you to visit a web page and download content from a website to an excel type file for further analysis

Web Link 9.3: Digital Tool Extracting competitor customer comments 3

Description: These tools allow you to visit a web page and download content from a website to an excel type file for further analysis

Web Link 9.4: Digital Tool twdocs.com

Description: This Twitter tool.com allows you to freely download 10 elements of Twitter data from an organisation which shows the communications tools they may use to manage their social media.

You need a Twitter account to use this