Test you understanding of key chapter concepts by working through this quiz. You can check your answer by clicking on the arrow to the right or on what you think the correct answer is.  The correct answer will then be revealed to you for that question. 

1. Through product innovation, a company changes the products or services it offers, and through ________ innovation it changes the way it delivers products or services.

  1. Cultural
  2. Process
  3. Change
  4. Creative

Answer: B

2. According to Richard Badham’s 5M model managing change is defined as the process of influencing others to accomplish an objective. Which of the following is NOT one of the 5Ms??

  1. Mindfulness
  2. Mapping
  3. Manipulating
  4. Masking

Answer: C

3. According to Cusumano and Gawer innovation occurs not in firms but on platforms. Platforms are defined as:

  1. evolving eco-systems that are created from many inter-connected pieces.
  2. markets where specialized agents interact in order to enhance efficiency and effectiveness
  3. leadership forums in which innovation managers discuss best practice cases and collectively learn
  4. all of the above

Answer: A

4. Your textbook identifies four types of change, which of the following is NOT one of those?

  1. Lifecycle
  2. Dialectical (struggle based)
  3. Spiritual
  4. Teleological (vision based)

Answer: C

5. Innovation can be thought of as:

  1. Innovation is about science, research and development
  2. Innovation is measured outputs of new knowledge or new combinations of existing knowledge of technological innovations
  3. Innovation is found in social, organizational and institutional change
  4. All of the above

Answer: D

6. Kurt Lewin developed his model of change in the 1950s.  Which of the following is NOT part of his model of change?

  1. Anti Freeze
  2. Move (or change)
  3. Re-freeze
  4. Unfreeze

Answer: A

7. Which of the following are characteristic of Business Process Reengineering?

  1. Analyze organizational activities one by one, and step by step
  2. Redesign the entire organization based upon findings of analysis
  3. Do not be limited by the organizations past or history in redesigning business processes
  4. All of the above

Answer: D

8. According to your textbook, what percentage of Business Process Reengineering change programs fail?

  1. 40%
  2. 50%
  3. 70%
  4. less than 10%

Answer: C

9. Which of the following are characteristic of a ‘process theory of change’ compared to planned change?

  1. Emphasis is on processes and time rather than on linearity frozen in time
  2. Change is multi-linear and multivariate, rather than a singularly linear event
  3. Power and political skills are critical for any one seeking to change organizations
  4. All of the above

Answer: D

10. The approach to change implementation and management that maps the needs of different customers and uses the information as the input of new ideas is called ______________?

  1. Management Mapping
  2. Customer Comes First Philosophy
  3. Customer Scenarios
  4. Customers Always Right Campaign

Answer: C

11. One way to foster creativity and change, as implied by March (1988) is to _________.

  1. Carefully manage and control staff to ensure you capture any great ideas that they might come up with
  2. Look at what your competitor is doing and copy it and do it even better
  3. Allow people to experiment with the technology of foolishness (i. e. let them play and do things they do not normally do).
  4. All of the above

Answer: C

12. According to Clayton M. Christensen the reason for the innovator’s dilemma is:

  1. good management
  2. poor management
  3. growing international competition
  4. overregulation 

Answer: A

13. According to your  textbook what two forces shape social innovations:

  1. unemployment and drug use
  2. iPhones and ‘Sexting’
  3. Technology and the human dimension
  4. None of the above

Answer: C