1 Explore – Smartphone-based Activities: Put your investigative skills to the test with these quick interactive activities. Dig deeper into key concepts and understand how they might relate to your own research project via guided website searches and online discussion questions.

13.1 Doing an ethnographic study

Google ‘Ethnography’ and list at least 5 keywords that come from your search. Now explore how many of these features are found in my research on a private doctor’s consultations:

Silverman, D. (1984). Going Private: Ceremonial Forms in a Private Oncology Clinic. Sociology18(2), 191–204.

What keywords did you see coming up the most?

Was there anything you found that isn’t featured in this study?

13.2 Digital recording tech

Search online for recording technologies. Now compare what you have found to Snagit:


Would you choose Snagit?

What distinguishing factors are you seeing between the different tech options available?

What technologies might be most appropriate for the type of data you will be recording?