International Marketing
On this website students will find: |
Lecturers can log in to access: |
|
Flashcards reiterates key chapter terms and concepts. Self-quizzes include multiple-choice and true/false questions, allowing students to test their knowledge of each chapter. Learning Objectives and Chapter Outlines from the book, provide an essential study tool. Video Resources illustrates key information in each chapter. SAGE Journal Articles accompany each chapter, providing extra commentary and analysis on important topics from SAGE’s marketing journals. International Marketing Plan offers guidelines on developing a marketing plan (click to download). Just click on the links to the left.
|
Test Bank containing multiple choice, true/false, short-answer and essay questions for each chapter. PowerPoint slides integrated with the book’s distinctive features and incorporating key tables, figures and photos. Video Resources illustrates key information in each chapter. SAGE Journal Articles accompanying each chapter, providing extra commentary and analysis on important topics from SAGE’s marketing journals. Answers to End-of-Chapter and Discussion Questions provides valuable tools for facilitating classroom discussions. Class Assignments offers a wide range of group and individual activities designed to enhance student learning. Learning Objective and Chapter Outlines from the book, provides an essential teaching and referencing tool. Course Syllabi for quarter and semester systems, includes suggestions for structuring an international marketing course. Course Cartridge allows you to easily upload all the lecturer and student resources into your institution’s learning management system (i.e. your Blackboard or Moodle), and customise the content to suit your teaching needs. Log in or create an instructor account by clicking on the tab at the top.
|
For advice to support your studies visit the SAGE Study Skills website for videos, quizzes and tips to help with your essay and dissertation writing, presentations, literature reviews and more.
For instructors
Access resources that are only available to Faculty and Administrative Staff.
Want to explore the book further?
We want your feedback!
Before you leave the website, answer a few questions to help us to improve the online resources for this book and stand a chance to win your choice of two SAGE textbooks!
Disclaimer:
This website may contain links to both internal and external websites. All links included were active at the time the website was launched. SAGE does not operate these external websites and does not necessarily endorse the views expressed within them. SAGE cannot take responsibility for the changing content or nature of linked sites, as these sites are outside of our control and subject to change without our knowledge. If you do find an inactive link to an external website, please try to locate that website by using a search engine. SAGE will endeavour to update inactive or broken links when possible.